Click on the thumbnails to view larger images
from ISE's advertising campaign.

Designed to capture the revolutionary spirit
of the ISE as a superior trading marketplace,
the campaign
initiates a "call to arms" for traders to trade
at the ISE. Print ads appear in major market
daily
newspapers and financial industry trade publications.
When ISE introduced index options in October
of 2003, the event marked the first time indexes
were traded fully-electronically�making trading
more efficient than ever before. ISE has
extended the same efficiency and liquidity to
the index marketplace that it brought to equity
options trading.
In 2004, ISE’s advertising campaign received
a Gold award for outdoor advertising in the Business-to-Business
category at the Financial Communications Society
(FCS) Portfolio Awards Show. In 2003, the
campaign won four FCS awards, including a Gold
and Silver in the Business-to-Business print
advertising category and a Gold in the Corporate
Image advertising category. At the 2003
Awards Show, ISE also received one of the highest
awards, "Best in Show" in the Business-to-Business
category.
In 2005, with plans to introduce both proprietary index products as well as licensed
index products, ISE launched a new ad campaign designed to establish ourselves
in the index market.
ISE also advertises on select industry websites.
Below are two web banner ads that ran on appliederivatives.com.
ISE was chosen to be a featured company in the Hewlett-Packard advertising campaign called "Solutions for the adaptive enterprise". |
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Questions about ISE’s advertising campaign can be emailed to [email protected] |
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